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Josh Kaner

Building Platforms • Scaling Data-Driven Systems • Defining Standards
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Industry Playbooks

Strategic frameworks and methodologies developed from real-world experience scaling partnerships, transforming data infrastructure, and leading digital innovation across advertising technology and media industries.

Available Playbooks

Each playbook combines strategic frameworks, operational processes, and tactical execution plans based on successful implementations across 6-7 figure budget transformations and industry-wide standardization initiatives.

Digital Transformation & Standards

DOOH Programmatic Transformation

End-to-end framework for modernizing out-of-home advertising infrastructure, including technical integration, measurement standardization, and industry adoption strategies.

Digital Transformation Industry Standards Programmatic
Coming Soon

Cross-Platform Measurement Standardization

Methodology for establishing measurement frameworks that enable industry-wide adoption and programmatic transaction capabilities.

Measurement Standards Analytics
Coming Soon

Data Strategy & Monetization

Data Partnership Optimization

Strategic framework for negotiating, structuring, and managing data partnerships to achieve 70%+ cost reductions while maintaining quality and compliance. See related thinking on privacy-first data approaches →

Data Strategy Partnerships Cost Optimization
Coming Soon

SaaS to DaaS Transformation

Operational playbook for expanding SaaS products into data-as-a-service offerings, including governance, pricing, and go-to-market strategies.

Data Monetization SaaS Product Strategy
Coming Soon

Partnership Development

Enterprise Partnership Ecosystem Design

Framework for building and scaling partnership ecosystems through technical integration, certification processes, and relationship management. Read about partnership orchestration frameworks →

Partnerships Ecosystem Integration
Coming Soon

M&A Integration for AdTech Platforms

Comprehensive guide for managing M&A integrations in fast-moving technology environments while maintaining partner relationships and revenue continuity.

M&A Integration AdTech
Coming Soon

Methodology

Each playbook follows a proven three-phase approach developed through successful implementations across multiple organizations and industry contexts:

1. Strategic Foundation

Situational analysis, stakeholder mapping, and strategic framework development based on industry best practices and regulatory requirements.

2. Operational Design

Process design, technical architecture, resource planning, and risk mitigation strategies tailored to organizational capabilities and market dynamics.

3. Execution & Scale

Implementation roadmap, success metrics, optimization protocols, and scaling strategies with built-in feedback loops and continuous improvement.

Custom Strategic Development

Need a tailored approach for your specific industry challenge? I develop custom strategic playbooks based on your organization's unique context, market position, and growth objectives.

Custom Playbook Development

Tailored strategic frameworks designed for your specific industry challenges and organizational context

Discuss Custom Development →

Playbook Implementation

Hands-on support for implementing existing playbooks within your organization and market context

Book Implementation Call →